Help is on the way for those of us who get distracted in the middle of a good book and lose our way – so to speak. “Penguin Companhia das Letras publishing house together with Mood/TBWA Brazil have created a campaign called “Tweet for a read” where they have unveiled a smart bookmark that should help readers keep in touch with book’s storyline. The bookmark does this amazing thing of detecting whether the readers have opened their novel recently and if not, it sends out tweets to which serve as a reminder to pick it back up.” The post includes a video that explains it all!
Tom Gilson. Test Bio