Maverick Marketing was recently launched as a marketing and market development company serving as an outsource resource for publishers. Maverick Marketing will help augment limited in-house marketing resources and is led by seasoned publishing marketers with decades of executive management experience and a strong focus on digital publishing. Maverick Marketing associates are attending this year’s Frankfurt Bookfair October 14-18. ” With the current economic climate badly affecting many areas of our industry, and threatening revenue growth, now more than ever there is a need for focused marketing and product development that delivers sound strategies, measured results and tangible returns,” commented Martin Marlow, principal of Maverick Marketing.
Tom Gilson. Test Bio