ATG Article of the Week: Printed books still draw youth in the digital era

Printed books still draw youth in the digital era claims that “despite being a tech-savvy generation, research finds that adolescents still prefer print books.” The research being reference comes from “a collaborative one-year pilot study between Deakin and Murdoch Universities has uncovered some surprising findings about the recreational reading habits of teenagers.

“We found that digital platforms are not very motivating. Both regular readers and reluctant readers agreed that paper books are preferred, as they find them more engaging,” said lead researcher Dr Leonie Rutherford, a senior lecturer in writing and literature with Deakin University’s School of Communication and Creative Arts.

The interdisciplinary team of seven researchers focussed on how and where print books, eBooks and other long-form digital texts (2000+ words) were accessed by 550 adolescents aged 10-18, from Victoria and Western Australia.

The data showed that 70 per cent of participants read at least weekly for pleasure and 50 per cent  read for at least 15 minutes each day.

The study also uncovered factors that may influence reading material decisions, in addition to age, gender, parents’ education level, and place of residence…”

(Hat tip to Gary Price whose post on infoDOCKET led us to this article.)

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