Publishing Technology Wins John Benjamins’ Digital Platform Deal

pub2web will transform discoverability of academic publisher’s content.

Oxford, 13th July 2011 – John Benjamins, an independent Dutch academic publisher, has chosen Publishing Technology plc’s pub2web platform to host its publications in one place for the first time.

The new deal will see Publishing Technology (LSE: PTO), the largest global provider of software services to publishing, work with John Benjamins to upgrade its online hosting solution to the pub2web platform. The company has nearly 3,000 books and 50 journals, as well as bibliographic databases and online handbooks which pub2web’s custom portal will integrate within a single resource.

The pub2web platform will enable potential customers to find content across all of John Benjamins’ titles – frontlist and backlist – and help the company to create new online products across all of its specialist fields. Crucially, these services will provide the publisher with new opportunities for monetization and repackaging of existing content across its book, journal and reference products.

Jan Reijer Groesbeek, Director of Publishing at John Benjamins, said: “We have been working closely with Publishing Technology for a number of years now and are delighted to be discovering new avenues of digital development with them. With such a large backlist and a steady stream of newly published titles coming out each year, it is vital that we have the right partnerships in place to help us make our content more discoverable online and to generate subsequent revenue.”

Rachel Henning, Head of Client Management at Publishing Technology, stated: “This important new deal will enable John Benjamins to evolve its online strategy significantly. By taking full advantage of the pub2web platform’s industry standard compliance and sophisticated information commerce, and having the potential to use the semantic web capabilities, the company will be able to experiment with new business models in a low risk environment.”

John Benjamins has already worked with Publishing Technology for 12 years, as it is a long-standing ingentaconnect customer. One of Publishing Technology’s core products, pub2web provides custom web platforms, tailor made to any business model and any type of content.

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