Inderscience appoints PCG for Sales and Marketing Representation in Europe and North America

Publishers Communication Group (PCG), pioneers of research, sales and marketing services for scholarly and professional publishers, is delighted to extend their 20 years of expertise to leading academic, scientific and professional publisher, Inderscience, for comprehensive sales and marketing representation in Europe and North America.

Inderscience will benefit from PCG’s unparalleled network of library prospects and its proven business development record in the library and academic markets. Under the partnership, PCG will drive strategic marketing planning and regional analysis in these territories as well as undertaking upsell and renewal campaigns, sales visits and consortia negotiations on behalf of the publisher. Development of multilingual marketing materials and exhibition representation is also part of the comprehensive service. The program will target key European and North American regions in the academic, government and corporate markets.

For more information, please contact:
Emily Taylor
Publishing Technology plc
Tel: +44 1865 397873
Email: emily.taylor@publishingtechnology.com

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